NEW YORK-Mobile marketing company Enpocket launched a new version of its popular mobile advertising software.
Enpocket Engine 4.0 offers upgraded message delivery features, as well as customizable views to allow advertisers to monitor marketing campaigns through a single user interface. The software helps deliver short message service, multimedia messaging service, Java, BREW and WAP messages to targeted wireless users for companies such as Nike, McDonald’s and Coca-Cola.
“In response to industry research and numerous mobile programs, we have fine-tuned the latest version for even easier integration and to allow clients to simply deliver sophisticated mobile marketing programs that boost customer loyalty and acquisition,” said Enpocket Chief Executive Officer Jonathon Linner.
