LONDON-BlueStar Mobile has developed an official handset for the BRIT Awards, the British equivalent of the Grammys, the mobile content company said Wednesday.
The customized Samsung e330 includes a package allowing users to access ringtones, wallpaper and animated logos based on four BRIT categories. BlueStar worked with Samsung and British carrier O2 to create the handset.
“The content available on this year’s official BRIT Awards handset will allow users to celebrate the best of British music for free,” said Steve Clarke, BlueStar’s chief executive officer.