Gaming is the fastest-growing category of mobile data services, with more than 6 million wireless users downloading a game in February, according to a new report from Seattle-based consumer usage measuring firm M:Metrics.
The number of downloaded games increased 8 percent from January, the firm said. More than 15 million users said they either received a text message alert or used a mobile instant messaging service, or both, according to the report.
More than one-third of all wireless users, nearly 66 million, sent or received a text message during the month.
“Consumers are taking advantage of the advanced capabilities of their new handsets,” said Mark Donovan, senior analyst and vice president of product at M:Metrics. “Apparently, the aggressive marketing of new BREW and Java devices and their ability to download content, send messages and send pictures, is paying off.”