The number of mobile TV subscribers worldwide will increase steadily over the next few years, reaching 125 million in 2011, according to new figures from In-Stat.
The market research firm predicted four new mobile TV broadcast networks will come online, increasing the global tally to 13, and that more services will launch over the next 10 years as spectrum becomes increasingly available and analog TV signals are shut down. The number of broadcast standards for such offerings continues to proliferate, In-Stat claimed, with the most recent effort surrounding the ATSC standard.
“The unavailability of spectrum is the largest barrier to the launch of more mobile TV services, particularly in Europe,” according to a statement from the firm. “Another issue limiting the market today is the small number of mobile TV broadcast-enabled handsets available in many markets.”
Study: Mobile TV audience to reach 125M by 2011
ABOUT AUTHOR