Thumbplay said it signed an exclusive deal for ringtones and other mobile content across the AOL network. AOL is integrating Thumbplay’s content through AOL Music, AOL Games, the AIM instant-messaging service, Winamp and Spinner.
Thumbplay said its content also is integrated on the new AOL Mobile online destination, which gives consumers information on device-specific content and services. Thumbplay also will provide expanded content integration into AOL’s mobile search engine.
“We look forward to seeing how AOL Mobile’s products can extend and enhance Thumbplay’s mobile community, content sharing and communications capabilities throughout Thumbplay.com,” said Scott Falconer, executive VP for AOL Mobile.
Thumbplay CEO Arae Traasdahl said the company is the leading provider of mobile content to U.S. consumers. “This is a defining moment for Thumbplay,” Traasdahl said.
