A blizzard of impressions
AccuWeather.com said its mobile Web site experienced a record-breaking February, with more than 32.7 million page impressions. The previous record was 31.6 million page impressions, which happened in January. The mobile site also set a new record for daily impressions at 1.79 million on Feb. 12, beating the previous record of 1.53 million set on Feb. 5. AccuWeather.com recently released a new version of its mobile Web site that includes severe weather warnings, 15-day forecasts, hour-by-hour forecasts, weather news and blogs.
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Milwaukee rules
U.S. Cellular Corp. signed a multimillion-dollar partnership with the Milwaukee Brewers, which calls for the carrier to become the team’s exclusive wireless provider, according to an Associated Press report. Terms of the deal were not released. The deal will give U.S. Cellular signing rights in and around the Brewers’ Miller Park as well as a kiosk in the stadium offering products and service. Other promotional events also are included in the deal. U.S Cellular has a strong sponsorship footprint in Milwaukee, including U.S. Cellular Arena, the U.S. Cellular Connection Stage at Summerfest and the Wisconsin State Fair, according to AP.
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