iPhone Advertising Network, Greystripe, Announces $2m Investment By GE/NBC Universal’s Peacock Equity Fund

Greystripe, the mobile brand advertising network responsible for over 250 million ad-supported mobile app and game downloads, today announced it has secured $2 million in funding from GE/NBCU’s Peacock Equity Fund, capping a $7.5 million Series C funding round. The previously announced $5.5 million of this Series C round was from Disney’s Steamboat Ventures, Incubic Venture Capital, and Monitor Ventures. The funds will be used towards increasing Greystripe’s leadership in mobile rich media advertising formats. Read more at http://budurl.com/greys