NEW YORK-Following its exclusive deal to offer content based on the “Lord of the Rings” movies, Verizon Wireless announced a package of NBA content and applications it will offer exclusively in conjunction with the NBA’s All-Star game.
Verizon said it teamed with Jamdat Mobile Inc. to develop the content, available for $2.49 monthly access or $7.49 for unlimited use. Users will be able to vote on MVP candidates and play trivia games.