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Nextel chooses Salesforce.com for CRM

RESTON, Va.-Nextel Communications Inc. has teamed with Salesforce.com to make Salesforce.com’s on-demand customer relationship management service available on Nextel’s wireless network.

Through the partnership, Nextel customers using BlackBerry devices can remotely retrieve and update accounts, contact and lead information, and obtain reports via Salesforce.com’s Wireless Edition CRM solution.

“Mobile sales reps need access to their critical customer and deal information anytime, anywhere,” said Marc Benioff, chairman and chief executive officer of Salesforce.com “The combination of Nextel’s wireless service and mobile devices with Salesforce.com’s on-demand model turns this vision into reality. Now, more than 8,400 Salesforce.com customers and 120,000 subscribers can immediately access customer information to address and resolve business issues in real time.

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