Pinpoint releases fuel platform

DURHAM, North Carolina, United States—Pinpoint Networks released the newest version of its mobile applications platform, Fuel, which the company said will allow carriers to bill for content on a per-use and subscription basis.
“Fuel enhances a carrier’s mobile offering by enabling billing for mobile content and applications, and serving as the essential link between the carriers, application developers and mobile subscribers,” said Jud Bowman, president and co-founder of Pinpoint.
The product is a nod toward Japanese carrier NTT DoCoMo and its i-mode service. Many in the industry point to DoCoMo’s revenue-sharing business model with content developers as a major reason for its success.
Along with the release of Fuel, Pinpoint also announced a developer program and the addition of a major new customer. Canadian carrier Rogers AT&T Wireless purchased Pinpoint’s unified search and directory engine, which will allow the carrier’s subscribers to search for a wide range of mobile content and applications.