CHICAGO-U.S. Cellular Corp. debuted a new company tagline, “We connect with you,” supported by consumer and business-to-business advertising campaigns. The company said the tagline and multimedia campaigns highlight its focus on ensuring customers will receive wireless service and products of value over the life of their relationship with U.S. Cellular.
U.S. Cellular’s campaign will revolve around what the company said are four problems faced by customers; getting the right calling plan; finding the right phone; having wrong charges appear on their bills; and changing their calling plans as their usage habits change.
