MMA, privacy groups ratchet up rhetoric over mobile marketing practices: Argument at FTC could affect market for mobile phone advertising

Privacy groups have stepped up their efforts in calling for federal regulation to rein in mobile marketing practices the organizations deem “unfair” and “deceptive” to handset users.
The Center for Digital Democracy and the U.S. Public Interest Research Group filed a complaint today calling for an inquiry and injunctive relief concerning unfair and deceptive mobile marketing practices.
“The commission cannot continue to sit idly by and wait – as it has done