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2 MORE ONLINE WIRELESS STORES STARTING

NEW YORK-Consumers looking to comparison shop on the Internet for wireless services and products will soon have two new choices.

CellMania.com said it plans to launch its service Sept. 8 and will offer information, advice and buying opportunities for more than 10,000 service plans and 50 different handsets.

Ronjon Nag, former head of the Lexicus division of Motorola Inc., is the founder and chief executive officer of CellMania.com, which is headquartered in Mountain View, Calif.

Let’s Talk Cellular & Wireless Inc., Miami, a specialty retailer of wireless products, also is getting into cyberspace sales. It has formed a separate company, San Francisco-based LetsTalk.com, to design, develop and operate an online superstore.

Wireless products and services will be cross-marketed between Let’s Talk’s 266 retail stores around the country and the LetsTalk Web site.

Brentwood Venture Capital, Accel Partners and H.I.G. Capital Management have contributed a total of $20 million to development of LetsTalk.com, said Let’s Talk Cellular & Wireless.

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