CARROLLTON, Texas-CellStar Corp. announced Celumovil, the largest cellular service provider in Colombia, chose CellStar to provide distribution and value-added services.
Under terms of the two-year agreement, CellStar will serve as the exclusive provider of cellular phones and accessory inventory to Celumovil and its distribution network. CellStar also will deploy its Advanced Order System, an e-commerce ordering system that allows customers to view electronic catalogs and order merchandise via the Internet.
Additionally, CellStar said it entered into a strategic alliance with Boston Communications Group Inc., under which the two companies will cooperate in marketing and selling prepaid cellular telephone systems and services to international clients.
