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Home - Microsoft throws its weight behind Nook
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Microsoft throws its weight behind Nook

by Martha DeGrasse April 30, 2012
written by Martha DeGrasse April 30, 2012 Share
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Shares of Barnes and Noble (BKS) skyrocketed today on news that Microsoft (MSFT) will invest $300 million in a new subsidiary Barnes and Noble is forming to market and distribute its Nook tablet. Microsoft will also develop software for the Nook, even though it is an Android tablet. Microsoft will own 17% of the new Nook subsidiary, which has yet to be named.

So far, the Nook has been cornered by Apple’s iPad and Amazon’s Kindle, both of which are much bigger sellers. The Nook has also been plagued by Wi-Fi connection issues, which the company says are now fixed.

Barnes and Noble has also been engaged in a patent lawsuit against Microsoft, but the two companies now say they are abandoning that lawsuit as part of today’s deal.

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Martha DeGrasse

Martha DeGrasse is the publisher of Network Builder Reports (nbreports.com). At RCR, Martha authored more than 20 in-depth feature reports and more than 2,400 news articles. She also created the Mobile Minute and the 5 Things to Know Today series. Prior to joining RCR Wireless News, Martha produced business and technology news for CNN and Dow Jones in New York and managed the online editorial group at Hoover’s Online before taking a number of years off to be at home when her children were young. Martha is the board president of Austin's Trinity Center and is a member of the Women's Wireless Leadership Forum.

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