Archived Articles

NEW YORK-Coca-Cola Co. is moving aggressively onto the mobile marketing playground with a kind of mobile MySpace centered on the company’s Sprite brand. The soft-drink titan plans to launch a …

NEW YORK-There was, of course, no shortage of hype at last week’s Mobile Marketing Forum in New York. But that enthusiasm was tempered by a surprising amount of restraint.EJL Wireless …

When civil unrest threatens the established order in Casablanca-at least in the famous movie of the same name-one of the authorities gives the order to “round up the usual suspects.”So …

I’ve seen the future and it is advertising on cellphones.A bit dramatic, perhaps? Yes, but during a panel discussion with a group of college students from Northwest University at last …

Editor’s Note: In this monthly feature, RCR Wireless News talks to retail managers across the country to get a first-hand view of what’s hot in wireless. Wireless Toyz stores operate …

A collection of wireless industry entrepreneurs urged Federal Communications Commission Chairman Kevin Martin to build open access into one of the 700 MHz licenses set to be auctioned later this …

MobiTV bulked up its content library with a deal to license more than 2,500 music videos from Sony BMG Music Entertainment.The wireless video provider said it will put the videos …

The Federal Communications Commission largely affirmed a 2005 decision creating a hybrid licensing system in the 3650-3700 MHz band to foster WiMAX deployment in the Untied States. “We applaud the …

Shares of Openwave Systems Inc. continued to slide after the company said it plans to slash 20% of its workforce by the end of the month.The embattled Redwood City, Calif.-based …

Analysis of three Harris polls from late last year offered insight into U.S. consumers and their relationship to telecom, particularly the trend toward wireless substitution. A total of more than …

L.M. Ericsson has agreed to acquire all of the shares of Drutt Corp., which manages the billing for millions of daily content transactions on more than 60 telecom operators in …

Welcome to our new Friday feature, Week in Review. Every Friday, RCR Wireless News will run through the major events of the past week, outlining what happened and speculating on …

In a potentially serious blow to Qualcomm Inc.’s chipset and IP-licensing business, the U.S. International Trade Commission ordered a ban on new 3G handsets bearing Qualcomm chips that infringe on …

T-Mobile USA Inc. instituted a set of new promotional price plans and expanded its offerings at the $40 price point. The carrier added a $40 per month Get More 1,000 …

Fans of GPS applications are getting enhanced features at two of the nation’s largest carriers. AT&T Mobility announced four of its newer Research In Motion Ltd. BlackBerry devices can now …

Hello! And welcome to our Thursday column, Worst of the Week. There’s a lot of nutty stuff that goes on in this industry, so this column is a chance for …

NEW YORK-Companies looking to cash in on wireless should focus less on whiz-bang technology and worry more about reach, according to the keynote speakers at the final day of the …

GPS company Wherify Wireless Inc. hired Vincent Sheeran as the company’s new CEO.“We are very pleased to see Vince Sheeran, a veteran of several high-growth technology companies, join the Wherify …

Firefly Mobile, maker of the Firefly mobile phone designed for children, said its gadget is now available at Kmart stores nationwide.The news is notable as Firefly lost a major distribution …

Editor’s Note: Welcome to our Monday feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry. …

Editor’s Note: Welcome to a special edition of our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics …

Alltel Corp. said its customers can now use Alltel laptop cards to access CDMA EV-DO coverage in major metropolitan areas through the carrier’s roaming agreements.Alltel said the roaming agreement runs …

Starent Networks Corp., which sells multimedia infrastructure products to wireless carriers, raised $126.4 million in an initial public offering, beating the company’s forecast. The offering of more than 10.5 million …

NEW YORK-Coca-Cola Co. is moving aggressively onto the mobile marketing playground with a kind of mobile MySpace centered on the company’s Sprite brand.The soft drink titan plans to launch a …

Starting in July, The Nielsen Co. will weigh in on the behavior of mobile subscribers through a new measurement service called Nielsen Wireless, which will examine how many people access …