LITTLE ROCK-Alltel Corp. signed Faith Hill to help it launch Total Freedom, its national digital wireless rate plans that eliminate all roaming and long-distance charges.
The advertising and marketing campaign will feature Hill in television, print and radio advertisements where Alltel products are sold.
“Her talent and broad appeal will greatly enhance our efforts in getting our company’s message out to customers, particularly about our new nationwide flat-rate wireless plans,” said Kevin Beebe, president of group communications for Alltel.
