Logistics services provider CellStar Corp. has agreed to sell Motorola’s wireless phones and accessories to carriers and dealers in the United States on terms that could rake in revenues in excess of $325 million for CellStar.
The deal covers a wide array of handsets offered by Motorola’s Personal Communications Sector.
“This new agreement makes additional Motorola products and new customers available to CellStar, creating new opportunities to increase revenues while quickening the time to market for Motorola handsets,” said Dale H. Allardyce, CellStar’s president and chief operating officer. “Backed by the committed availability of product that this agreement provides, we will supply Motorola digital handsets and accessories to Motorola retailers and carriers who choose to order product from us.”
Under the agreement, CellStar will offer marketing and training support and handset repair services to carrier agents and dealers as well as allow them use of its proprietary logistics services technologies AOS ON-LINE and netXtreme for customer services and operating efficiency.
“CellStar’s logistics management and information services capabilities are a valuable source to Motorola, our carrier customers and our retail outlets,” said Ian Morris, Motorola’s senior vice president and general manager of North America for Motorola’s Personal Communications Sector.
AOS ON-LINE uses the flexible XML-based exchange to communicate inventory availability, order placement and order tracking on a real-time basis.
CellStar operates in the Asia-Pacific, North America, Latin America and Europe.
