CAMBRIDGE, United Kingdom-The wireless industry is at a crossroads, according to new research from Analysys Research that investigates three plausible scenarios for the evolution for the wireless industry.
“Three major uncertainties will shape the future of the wireless industry over the next five years,” explained the report’s co-author, Mark Heath. “First is the extent to which mobile operators attack the market for fixed voice services. Second is their appetite for low revenue per megabyte data services, such as broadband Internet access. Third is the extent to which they deploy W-CDMA, or else prefer to implement alternative cellular, WLAN or BWA technologies.”
Analysys suggests one scenario in which mobile operators will continue to pursue high revenue per-megabyte services, and therefore, will be required to invest little in W-CDMA technology. In another scenario, mobile operators choose to invest heavily in W-CDMA networks and achieve substantial fixed voice substitution and deliver broadband wireless access. In yet another scenario, public wireless local area network and alternative broadband wireless access technologies are implemented by other players, which happens at the expense of W-CDMA.
“It is critical for industry players to take their futures into their own hands by understanding the impact of industry uncertainty and taking firm action to drive the market in the direction that suits them,” said the report’s other co-author, Alastair Brydon.
