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Acclaim forms mobile gaming unit

GLEN COVE, N.Y.-Acclaim Entertainment Inc. announced it will develop and license interactive entertainment content for mobile gaming platforms under the new publishing label Acclaim Connected.

“Mobile gaming represents an opportunistic market that we believe is additive to our core publishing business, which can provide incremental revenue and additional global exposure for our brands,” explained Rod Cousens, Acclaim’s chief executive officer.

Acclaim currently offers a mobile-game version of its Freestyle Street Soccer console game through Vodafone’s Vodafone Live! service and has also partnered with MmO2 to create a mobile-game version of its XGRA: Extreme-G Racing Association console game.

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