PLAINFIELD, IN.-Handset distribution company Brightpoint Inc. announced it scored a master-agent deal with Cingular Wireless L.L.C. to offer phones through value-added resellers and systems integrators. Under the agreement, Brightpoint will handle the device and service activation, provisioning and programming, while resellers and systems integrators handle the sales process.
Brightpoint announced its Wireless Enterprise Solutions program earlier this year as a way to target the high-value corporate market. Under the program, the company can provision smart phones and other devices according to businesses’ specifications, such as preloading the devices with specific corporate applications. Under the company’s agreement with Cingular, Brightpoint will handle such services for resellers and systems integrators. The resellers and systems integrators still can collect their commissions for activations under the program.
The agreement is the latest in a series of new distribution deals for Brightpoint.
