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Car Toys customers want mix of Internet, SMS and simplicity

Editor's Note: In this monthly feature, RCR Wireless News talks to retail managers across the country to get a first-hand view of what's hot in wireless.Seattle-based Car Toys operates stores in four states, selling mobile devices and service from three of the four national...

Survey: Wireless entices all ages

Although younger users are at the forefront of mobile adoption, new research from InsightExpress found that Baby Boomers are actively embracing wireless too.In a new survey, the firm found that about 80% of all Americans said they own a mobile phone, and that wireless...

After brief delay, Verizon Wireless OKs messages on abortion

Verizon Wireless got caught up briefly in abortion politics after denying a request from a pro-choice organization to use its network for text messages-which the carrier swiftly remedied after a public outcry. The carrier had rejected a request from NARAL Pro-Choice America, which supports...

Alternative mobile advertising opportunities: Relevancy and fun

Editor's Note: Welcome to Reality Check, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In the coming weeks...

Worst of the Week: Getting Job’d

Hello!And welcome to our Thursday column, Worst of the Week. There's a lot of nutty stuff that goes on in this industry, so this column is a chance for us at RCRNews.com to rant and rave about whatever rubs us the wrong way. We...

Social Marketing and Adding Mobile to the Mix

Editor's Note: Welcome to Reality Check, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In the coming weeks...

Analyst Angle: MVNO Handset Strategy

Editor's Note: Welcome to our Monday feature, Analyst Angle. We've collected a group of the industry's leading analysts to give their outlook on the hot topics in the wireless industry. In the coming weeks look for columns from Jupiter Research's Julie Ask, iGR's Iain...

The Week in Review

Welcome to our Friday feature, Week in Review. Every Friday, RCR Wireless News will run through the major events of the past week, outlining what happened and speculating on what to look for in the coming weeks. Check below for news about carriers, handset...

J.D. Power: Prepaid services get high marks

Customer satisfaction in the prepaid sector has increased considerably since last year, driven by new pricing options and services, according to the latest survey by J.D. Power and Associates. Overall satisfaction got a boost of 10 points on the company's 1,000-point scale, with cost...

Sprint Nextel hikes text fee again, ETF remains in effect

Sprint Nextel Corp. is upping its casual text messaging rate by five cents as of Oct. 1, from 15 cents per message to 20 cents per message. And the carrier said the change-which is permissible under its terms of service-will not allow customers to...

The wild, wild west is on its way out

Editor's Note: Welcome to Reality Check, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In the coming weeks...

Leap, VZW, Qwest intro new gadgets

Leap Wireless International Inc., Verizon Wireless and Qwest Communications International Inc. are on deck this week with new phones. The announcements come as several carriers also cut prices on a variety of devices, including T-Mobile USA Inc. halving the online price of its recently...

AAA launches mobile app

Travel planning and roadside assistance organization AAA unveiled a downloadable application that offers drivers access to turn-by-turn directions and AAA services via mobile phone. Jeff Green, managing director of location-based technology for AAA, said that about 50% of the 29 million calls received by...

Analyst Angle: Social Marketing and Adding Mobile to the Mix

Editor's Note: Welcome to our Monday feature, Analyst Angle. We've collected a group of the industry's leading analysts to give their outlook on the hot topics in the wireless industry. In the coming weeks look for columns from Current Analysis' Avi Greengart, iGR's Iain...

Playing in the land of giants

The Federal Communications Commission scored one for the little guys last week, essentially saying that nationwide operators have to strike roaming agreements with smaller carriers. The commission did not dictate prices for roaming service, but noted that reasonable deals must be made and carriers...

The MMS disconnect

TIER-ONE CARRIERS IN THE FALL OF 2004 committed that they would be fully MMS-interoperable, enabling U.S. consumers to send photos, video clips and other goodies to users on any other nationwide network.We're still waiting.U.S. network operators generally claim to be fully interoperable with their...

FCC mandates voice, text, PTT roaming; data and broadband up to market

Wireless carriers must allow wireless customers of competing operators using similar technology to automatically roam on their networks when outside of their home coverage area, the Federal Communications Commission ruled yesterday. FCC members unanimously voted in favor of new rules that require carriers to...

Review: Why text, when you can talk

Editor's Note: Welcome to Yay or Nay, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. Every week we'll review a new wireless application or service from the user's point of view, with the goal of highlighting what works...

Prexar Mobile acquires Amp’d customers

As a service shut-off deadline looms, Amp'd Mobile Inc. customers now have an out: Prexar Mobile, a small mobile virtual network operator managed by a nationwide CLEC, signed a deal to acquire Amp'd Mobile's customers. Prexar is hoping the boost to its business will...

REVIEW: Mobile e-mail for the rest of us

Editor's Note: Welcome to Yay or Nay, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. Every week we'll review a new wireless application or service from the user's point of view, with the goal of highlighting what works...

Voice, the (Often) Forgotten Media Channel

Editor's Note: Welcome to Reality Check, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In the coming weeks...

Retail Snapshot: Customer comes first: Yakety Yak aims to pay attention to customer as devices get more complex

Retail franchise Yakety Yak Wireless' location in Huntington Beach, Calif., sells devices and service from Verizon Wireless, Sprint Nextel Corp. (both Sprint and Nextel brands) and soon will offer wares from MetroPCS Communications Inc. It offers services that include contact-list backup and transfer as...

Mobile Search: Emerging Opportunities for Operators and Marketers

Editor's Note: Welcome to Reality Check, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In the coming weeks...

Etc.

MobileStorm Inc. said it is working with the MGM Grand Las Vegas hotel to help it promote events at its Studio 54 and Tabu nightclubs. The promotions will use text messaging and mobile billboards to invite patrons to events. The system will allow users...