Virgin Mobile USA L.L.C. is sweetening the deal for its young consumers who are looking to trade their spare time for airtime by adding several new names to its list of mobile advertisers looking to be Sugar Mamas.Virgin Mobile USA's Sugar Mama mobile advertising...
Mobile virtual network operators have definite target demographics that they're trying to lure away from mainstream wireless operators with a unique approach to service and handsets. A recent study by Yankee Group and Compete Inc. shows, however, that some of the MVNOs are generating...
Editor's Note: In this new monthly feature, RCR Wireless News will talk to retail managers across the country to get a first-hand view of what's hot in wireless. Sprint Nextel Store No. 72 is in a bustling complex of restaurants, shops and a movie...
Sprint Nextel Corp.'s loss of postpaid iDEN customers accelerated during the fourth quarter, and investors jumped ship late last week after the company announced weak customer metrics. The carrier tried to temper fears with a flurry of other announcements promising revamped price plans, initial...
At the close of a year that saw Virgin Mobile USA L.L.C. introduce penny texting, hybrid price plans and an ad-time-for-airtime service called SugarMama, the company announced that it now serves 4.6 million customers. The mobile virtual network operator has been in business for...
Cellular phones played a key role in stopping a burglary in Brazil. A Brazilian businessman was in Germany when he received an alert on his phone that someone had entered his vacation house. He was able to view the burglar on his laptop computer...
Virgin Mobile USA L.L.C. tapped JumpTap Inc. to power a mobile-specific search engine for users looking for wireless content.The mobile virtual network operator said JumpTap will provide an advertising-supported search offering designed to deliver ringtones, games, wallpapers and other mobile content. The service will...
'Tis the season for gifting and Christmas lists a mile long. But what to do if someone's list includes a Tetris download for their cell phone, or a new ringer from Chingy? Some wireless carriers and mobile virtual network operators are seeking to make...
BURLINGTON, Mass.-Nuance Communications Inc. said it will acquire fellow speech-recognition software developer MobileVoiceControl.Terms of the deal were not disclosed.Nuance, formerly known as ScanSoft, is a 14-year veteran on the speech-recognition playground and has deals with Verizon Wireless, T-Mobile USA Inc. and Virgin Mobile USA...
Are Helio execs good at playing "Follow the Leader." During a keynote at the CTIA Wireless I.T. Show, Helio CEO Sky Dayton made a couple of pointed jabs at his fellow panelists representing fellow MVNO Virgin Mobile (old-man socks were mentioned, for example.) At...
Prepaid is a fast-growing segment of the wireless market. The industry's third-largest carrier Sprint Nextel Corp.'s growth in the past few quarters has been fueled by sales of its prepaid Boost Mobile L.L.C. product. During the fourth quarter of 2005, a large percentage of...
WARREN, N.J.-Virgin Mobile USA L.L.C. announced two new services that incorporate audio and messaging. "Txt Tones" will allow users to link musical tones to text messages instead of rings. The three- to five-second sound clips can be used as an alert that a text...
WARREN, N.J.—Virgin Mobile USA L.L.C. announced two new services that incorporate audio and messaging. "Txt Tones" will allow users to link musical tones to text messages instead of rings. The three- to five-second sound clips can be used as an alert that a text...
DALLAS—The holiday retail season kicked into high gear as T-Mobile USA Inc., Virgin Mobile and others introduced a bevy of new handsets. First up was Bang & Olufsen, best known for high-end consumer electronics, which launched a mobile handset developed with Samsung Electronics Co....
BEDFORD, Mass.-Boston Communications Group Inc. said the settlement of all patent litigation brought against it by Freedom Wireless has been completed. The two companies announced a settlement in July that called for BCGI to pay $55.3 million for licensing rights to Freedom Wireless' patents....
BEDFORD, Mass.—Boston Communications Group Inc. said the settlement of all patent litigation brought against it by Freedom Wireless has been completed. The two companies announced a settlement in July that called for BCGI to pay $55.3 million for licensing rights to Freedom Wireless’ patents....
Freedom Wireless Inc. scored another licensing agreement as Virgin Mobile USA L.L.C. agreed to use the patent holding company's prepaid wireless billing technology. The agreement resolves Freedom's claims of patent infringement against the mobile virtual network operator-a joint venture between Richard Branson's Virgin Group...
The wireless industry already has MyCircle, Inner Circle, Mobile-to-Anyone, and Sprint-to-Home. Add to that list "myFaves," the new offer from T-Mobile USA Inc. that allows customers to make unlimited calls to a handful of wireless or wireline numbers. The move by T-Mobile USA is...
LOS ANGELES--The CTIA Wireless I.T. & Entertainment show's final keynote of the week featured "old guy socks," "rollover minute" double-entendres and a visit by Paris Hilton, as three industry panelists debated how mobile social networking will change the world and declared that the window...
IRVINE, Calif.—Boost Mobile expanded its prepaid service plans to cover price tiers at the $30, $50 and $70 levels. Current Analysis' Weston Henderek, in a note about the move, said the new plans likely will help the carrier stay more competitive against its rivals....
More than 15,000 people are expected to converge on Los Angeles as CTIA kicks off its Wireless I.T. & Entertainment show next week. RCR @ CTIAClick here for complete coverage of the CTIA Wireless I.T. show. Click here for the latest headlines from...
More than 15,000 people are expected to converge on Los Angeles as CTIA kicks off its Wireless I.T. & Entertainment show next week. The show takes place Sept. 12-14 at the Los Angeles Convention Center. CTIA said it expects about 300 exhibitors to participate...
Virgin Mobile USA L.L.C. topped a new prepaid wireless customer satisfaction survey from J.D. Power & Associates. The rankings covered mobile virtual network operators and traditional wireless operators.The survey examined responses from about 4,000 current prepaid wireless customers on their experience in seven aspects...
The executive shuffle continued last week at RadioShack Corp. as President and Chief Operating Officer Claire Babrowski said she will step down at the end of the month. But the chain's woes go far beyond the front office's revolving door. Babrowski joined the company...
