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Verizon partners with Hi-Rez Studios on 5G mobile gaming

Verizon 5G customers can download the developer's latest game at 'super-fast speeds' on a mobile device Verizon announced a 5G connectivity collaboration with Hi-Rez Studios that involves the game developer’s new game Rogue Company Elite. The pair are tapping into the carrier’s mmWave and C-band...

Reader Forum: The promise and future of mobile entertainment

The future really is in the palm of your hand. Mobile is everything, and today mobile is at the core of communication between businesses and consumers. In today’s 24/7 always-on culture, consumers are not only plugged-in to work at all times, but more often...

Generation Wireless: The future of entertainment

Editor’s Note: Looking to bring a younger perspective to the mobile space, RCR Wireless News has tapped Jeff Hawn to provide insight into what’s on the minds of the tech-savvy youth of today. Wireless technology and interconnectivity are redefining how mass media and entertainment will...

Reality Check: The future of TV everywhere and mobile entertainment

The media landscape has changed more in a short amount of time than ever before. The big catalyst has been the explosive growth in mobile and the introduction of the tablet, which has triggered

Mobile entertainment pegged to reach $38.4B in 2011

Mobile entertainment is expected to see double-digit gains this year, reaching nearly $38.4 billion, according to a new report from Juniper Research."This continuing growth comes despite the backdrop of an uncertain economic climate, demonstrating both the relative robustness of the mobile content industry as...

What role (if any) will AT&T and T-Mobile play in mobile entertainment?

Will AT&T Mobility's pursuit of T-Mobile USA Inc. have an impact on mobile entertainment? The tie-up of the two companies could lead to some changes, but much of it might already be underway.Carrier involvement in content and entertainment has diminished considerably and largely fallen...

MMA lines up Jamie Foxx for Mobile Marketing Forum keynote

With exactly two weeks to go until the Mobile Marketing Forum kicks off in Beverly Hills, Calif., Jamie Foxx has been lined up as the keynote speaker.Foxx will talk about strategies and business opportunities for mobile entertainment, the Mobile Marketing Association said in its...

@ CTIA E&A: Rhapsody focuses on unique traits in mobile music space

SAN FRANCISCO — Rhapsody has been an evangelist for subscription-based music since its beginning and well before the smart phone explosion.But today, the company finds itself competing with a growing number of competitors, mostly startups, that are offering similiar all-you-can-eat subscription plans for music.As...

Fox Mobile Group heads for the auction block

The mobile unit at News Corp. (NWSA) has apparently become such a drag on the company that it's now willing to part ways with the business after four years in the space.During a call with investors, News Corp. COO Chase Carey said the company...

Reality Check: Next-generation content drives need for sophisticated charging and revenue management

Editor's Note: Welcome to our weekly Reality Check column. We've gathered a group of visionaries and veterans in the mobile industry to give their insights into the marketplace.The days of “content” as simply a photograph or a ringtone download are long gone. The...

@MWC: Mobile as an artistic outlet

BARCELONA – For Nick Rhodes, the keyboardist in Duran Duran, technology has never been an afterthought, but rather something he’s tried to leverage every step of the way in the band’s 29-year career.Whether its music videos, live show experiences or interactive engagement with fans,...

Becker to lead MMA's North American efforts

With the Mobile Marketing Association's decision to restructure into four global business units, iLoop Mobile Inc. founder Michael Becker has been named managing director of North America for the trade group.In this role, he and the other three managing directors will have profit and...

Thwapr aims to simplify video and photo sharing

For all that it promises to change in our daily lives, wireless technology still comes up short far too often. We live in a world that's both fascinating and discouraging. Just think, if we own the right car and the right mobile device, we...

Case Study: Content & Mobile Marketing

Last week Oracle, in partnership with United Kingdom-based trends consulting group The Future Laboratory, launched the results of the “Capitalizing on the Digital Age” study, which explores how the digital world will change consumer behavior in the future and the challenges that it will...

MMA expands definition of mobile marketing

The Mobile Marketing Association updated its definition of what constitutes mobile marketing to include more than just advertising or marketing to people over a mobile device. The new definition as much as anything points to the huge growth potential of communicating with customers and...

Is a DirecTV acquisition on the Verizon?

Are the odds of a Verizon Communications bid for DirecTV Group shortening? The Wall Street Journal (subscription required)

Mobile apps for music: Look out iTunes?

Low-cost apps that let users download music and other extras to their cell phones could help lure cash-strapped music fans

Good old SMS on track to shine in 2009: Text messaging: mobile, measurable and cheap

Mobile marketing types like to talk about cool features like click-to-video, 2-D barcodes and interactive wireless scavenger hunts. But as the economy slows to a trickle and advertisers tighten their belts, 2009 is poised to become the year of SMS marketing.The recession has caused...

T-Mobile Int’l to use Nokia’s Ovi

T-Mobile International announced it will pair up with Nokia Corp. to offer integrated marketplace content. The carrier said that together, the two will provide widgets, applications and other content through the web'n'walk widget platform, which allows customers to download from both the T-Mobile gallery...

U.S. carriers to closely monitor GSMA’s plan to give advertisers user behavior info

New app stores and smartphone platforms are dominating the news out of Mobile World Congress this week, but it's a quiet little mobile marketing initiative U.S. carriers will be monitoring closely in coming weeks.Europe's GSM Association is leading a group of carriers that plans...

Traction in mobile gaming brings sea change to space : Reality: Not everyone will play games on handset

After years of treading water and failing to live up to outlandish hype, mobile games finally may be starting to make progress. And it's the Apple's iPhone - and, to a lesser extent, other multimedia-friendly smartphones - that's moving the needle. Which is why...

Sprint Nextel lowers price on wireless, Internet bundle

Sprint Nextel Corp., which continues to wedge itself in as the cheaper wireless solution, has put two of its popular plans together and taken $10 off the total price.The carrier announced its new offering, Simply Everything + Mobile Broadband, which bundles the two services...

@MWC: MySpace to update wireless site, announces support for Symbian

MySpace said it is overhauling its mobile site in an effort to grow its base of 20 million wireless users.The popular social networking destination will launch an updated version of its wireless site later this week, adding new user interface elements for multimedia-friendly devices...

@MWC: Yahoo overhauls mobile portal

Yahoo Inc. unveiled an overhauled mobile portal that it hopes will become "your starting point to the Internet."The company launched a beta version of Yahoo Mobile, a wireless Web destination that combines existing Yahoo offerings oneSearch, oneConnect and onePlace as well as the popular...