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Cool prepares for crowded MVNO arena using rewards strategy

Mobile virtual network operator Cool Mobile has big plans for this year, starting off today by expanding its cool.Prepaid handset lineup to six Motorola Inc. devices and aiming to offer hybrid and postpaid service plans by the end of the year. The MVNO also...

Disney Mobile begins free phone promotion before service launch

NORTH HOLLYWOOD, Calif.-Walt Disney Internet Group is making more noise in advance of the launch of its planned mobile virtual network operator service this summer. In February, the company launched a registration Web site for its Disney Mobile service. The site allows interested consumers...

AirG announces Alltel, Amp’d mobile social networking deals

VANCOUVER, British Columbia—Social networking vendor AirG said it expanded its customer list to include Alltel and Amp’d Mobile. The company said it launched a mobile social networking community service with Alltel Corp. called Coolchat. Using the service, Alltel customers can chat with friends and...

Study: MVNE market could reach $850 million in revenues by 2010

CAMBRIDGE, Mass.—The mobile virtual network enabler market has achieved more than $400 million in recurring revenues on the back of the growing mobile virtual network operator segment in Western Europe and the United States, according to a new study from Pyramid Research.The report, "MVNOs...

Helio sets lofty goals for MVNO

Head honchos from soon-to-launch mobile virtual network operator Helio L.L.C. have been talking up their MVNO the past few weeks, speaking to groups at Morgan Stanley Dean Witter's Wireless Forum and Jefferies Wireless Conference last week and also making an appearance at EarthLink Inc.'s...

Disney Mobile launches free handset promotion ahead of service offering

NORTH HOLLYWOOD, Calif.—Walt Disney Internet Group is making more noise in advance of the launch of its planned mobile virtual network operator service this summer. In February, the company launched a registration Web site for its Disney Mobile service. The site allows interested consumers...

MVNOs face myriad of challenges, Pyramid says

CAMBRIDGE, Mass.—Pyramid Research issued a cautious view of the young mobile virtual network operator market in its latest report, "MVNOs and MVNEs: Analyzing the Viability of Virtual Mobile Players." The firm said MVNOs face a variety of challenges and the segment’s financials may not...

Helio, Disney Mobile MVNO plans slowly surfacing

A pair of highly anticipated mobile virtual network operators began shedding light on their planned service offerings last week as they gear up for their respective launches in the coming months. The MVNOs will join a market already crowded with the likes of Mobile...

Disney unveils pre-launch MVNO site

NORTH HOLLYWOOD, Calif.—The Walt Disney Internet Group has set up a pre-launch Web site for its planned mobile virtual network operator service, Disney Mobile.The site allows interested consumers to sign up for information about the cellular service and indicates a launch date of this...

Mobilitec software aids MVNOs

SAN MATEO, Calif.-Mobilitec Inc. this week expects to launch an offering for operators and brands looking to publish, manage and deliver mobile content. The mobile software developer will release mPower 5.0, a single-platform solution that supports the spectrum of wireless content including ringtones, games...

Alltel to stay cautious amid bright outlook

Alltel Corp. officials emphasized plans to continue their conservative path during a company analyst day in New York last week, even though they said they remain optimistic going forward. "We've never been `let's swing for the fences' and bet everything on a roll of...

Wal-Mart to offer German MVNO service, mum on U.S. plans

BENTONVILLE, Ark.-Wal-Mart Stores Inc. said it plans to offer its own discount wireless service in Germany under the brand name MangoMobile. Wal-Mart Germany is partnering with telecommunications distributor Facey Retail Solutions GmbH for the mobile virtual network operator service, which will be sold in...

MVNO competition spreading to MVNEs

The hype surrounding mobile virtual network operators has created a new segment of the mobile industry with MVNO enablement, and a myriad of companies are eager to tell would-be operators the best way to plunge into the MVNO space. Last week, DBS Communications launched...

Mobile ESPN rides Super Bowl fever for nationwide launch

DETROIT-ESPN's long-awaited mobile virtual network operator, Mobile ESPN, officially kicks off nationwide service Sunday during Super Bowl XL. The service targets sports fans by providing access to information such as sports scores, statistics and breaking news, as well as personalized text message alerts, fantasy...

Wal-Mart launching German MVNO service, mum on potential U.S. plans

BENTONVILLE, Ark.-Wal-Mart Stores Inc. said it plans to offer its own discount wireless service in Germany under the brand name MangoMobile. Wal-Mart Germany is partnering with telecommunications distributor Facey Retail Solutions GmbH for the mobile virtual network operator service, which will be sold in...

Disney/Pixar deal clouds Apple’s wireless future

Steve Jobs may have just taken one step closer to wireless. The head of Apple Computer Inc. landed a spot on the board of The Walt Disney Co. last week under the terms of Disney's $7.4 billion buyout of computer animation studio Pixar. While...

New MVNO seeks small-business customers

Among the gathering hordes of hungry mobile virtual network operators, nearly all are angling for a bite of the 18-to-34-year-old demographic. But one MVNO launching this week, BeyondMobile, is taking a different tack, targeting small businesses. The wireless service is being offered by an...

MTV reconnects with Virgin on select content

NEW YORK-MTV Networks isn't putting all its eggs in the basket of a single mobile virtual network operator. The Viacom Inc. subsidiary said it plans to build on its partnership with Virgin Mobile USA L.L.C., granting the MVNO exclusive rights to branded content from...

2006 to be strong test for MVNO strategies

With the first few mobile virtual network operators out of the starting gate and more marching to the post, 2006 looks to be the year of the launch. After 2005, during which several MVNOs spent gearing up for and touting their upcoming launches, the...

Pricing digital downloads

I have fond memories of getting a beautiful red record player for Christmas one year when I was in elementary school. It wasn't the cool one that only played the record when you closed the lid (my Mom and Dad never were into the...

Conspiracy theory 101

While most of the country was busy with last-minute shopping trips, President Bush was retaliating against the latest attack on his presidency-reports of a secret program to spy on Americans.After a day of cloudy "no comments," Bush owned up to the program, which was...

Amp’d ready to rock with MTV $$, Web launch

Mobile virtual network operator Amp'd Mobile Inc. last week made its long-awaited and much-hyped soft launch. The carrier is offering a range of postpaid calling services, including an unlimited calling option and push-to-talk capabilities, as well as a trio of CDMA2000 1x EV-DO handsets....

Virgin to launch MVNO service in South Africa with GSM carrier Cell C

LONDON-United Kingdom-based mobile virtual network operator Virgin Mobile Group plc reported plans to extend its brand into South Africa through a 50/50 venture with South African GSM network operator Cell C. The Virgin Mobile-branded enterprise will operate as an independent service operator on the...

Virgin to launch MVNO service in South Africa

LONDON-United Kingdom-based mobile virtual network operator Virgin Mobile Group plc reported plans to extend its brand into South Africa through a 50/50 venture with South African GSM network operator Cell C.The Virgin Mobile-branded enterprise will operate as an independent service operator on the Cell...