Analytic data solutions provider Teradata (NYSE: TDC) announced an agreement to acquire Munich, Germany-based eCircle, a cloud-based digital marketing firm. The addition of eCircle is intended to enhance and expand Teradata’s overall big data market prowess.
According to Rob Brosnan, an analyst with Forrester Research,...
RIL-owned subsidiary Infotel Broadband has acquired a 38.5% stake in digital learning company Extramarks Education for an undisclosed amount. The investment was carried out by an affiliate of RIL, Reliance Strategic Investments.
Extramarks Education, which also focuses on school education, has its content distributed digitally,...
Contrary to what we might have once believed, the mobile phone is the vehicle that will become the basis of all convergent channels. Before, it was thought that this main vehicle would be the TV or even the computer, but the mobile phone has won this battle -- not only with its incredible growth in units but also because these small devices incorporate more tech features every day.
Brazil is one of the top five countries in te world for mobile Internet usage, said Google's head of mobile advertising Peter Fernandez, during an interview with with RCR Wireless News at the recent MMA Forum Latin America.
Fernandez noted that in Brazil, 1.1 billion...
Most Internet access will increasingly be through mobile devices, a trend that will have a huge impact on mobile advertising, explained Gerd Leonhard, CEO of the Future Agency, during a video interview with RCR Wireless News. Leonhard was the keynote speaker at the recent...
Across Latin America, smartphones and mobile broadband subscribers are growing at a high rate and have in turn driven the mobile strategies of wireless operators. Today, Brazil is No. 5 in the world in number of Internet users and is second to China in...
At the MMA Forum Latin America RCR Wireless New's Roberta Prescott explored what the next wave of mobile marketing will be. The event took place in São Paulo, on 18 October, 2011.
Mobile advertising must be content-based
Latin America challenges to develop mobile advertising market
Video story:...
SãO PAULO – The mobile advertising market is expected to see tremendous growth in the coming years, with global revenues expected to increase from $3.5 billion in 2010 to $24 billion in 2015, according to Informa Telecoms & Media.
But, what will drive this growth?
Futurist...
Longtime Nokia Corp. (NOK) executive Tero Ojanpera is leaving the company after 21 years. He isn't completely cutting ties with the Finnish giant though.Ojanpera is taking on a new role as the head of an investment fund called Vision+. While the fund will remain...
Reuters | August 29, 2011 | Tarmo Virki
Blyk, a pioneer in the mobile-telephone advertising business, said on Tuesday it has appointed its chief commercial officer, Eric Kip, to take over as chief executive, replacing co-founder Pekka Ala-Pietila.
Read the full article here via Reuters
RCR Wireless News will be presenting its 2011 Innovation Awards at a reception in conjunction with the upcoming 2011 PCIA Wireless Infrastructure Show in Dallas on Oct. 4. The deadline for nominee submissions is Sept. 3.
The RCR Wireless Innovation Awards offer the opportunity to...
Revenue from mobile games in the United States will nearly double this year to $1.53 billion, according to a new report from SNL Kagan. U.S. mobile game publishers generated $792.7 million in 2010 and the current year marks the fastest annual growth rate since...
QR codes and barcodes are increasingly making their presence known on store shelfs, windows and kiosks, but how many people actually scan those codes? At least 14 million users, or a little more than 6% of the total wireless subscriber base in the United...
Motricity Inc. (MOTR) stock is down more than 53% after the company announced a $4.3 million loss in the recently closed quarter. While the company narrowed its losses from $11.6 million in the year-ago period, Wall Street continues to hammer the company for its...
Japanese operator NTT DoCoMo Inc. (DCM) said it has acquired an approximately 25% stake in Vietnam’s largest mobile content provider VMG Media Joint Stock Company for $18.3 million. DoCoMo noted the deal represents its first investment in the Vietnamese market. Vietnam’s largest telecom operator,...
DigiTimes | August 5, 2011 | Steve Shen
HTC has announces consolidated revenues of NT$45.11 billion (US$1.56 billion) for July, up 83.29% on year, while total revenues from January to July 2011 were NT$273.67 billion, up 121.56% from a year earlier.
Read the full article here...
Bloomberg | August 3, 2011 | Diana ben-Aaron
Nokia Oyj (NOK1V) is offering companies advertising with embedded tags that can be read by some mobile phones as it tries to gain a lead in the technology over rivals such as Apple Inc. (AAPL) and Google...
New York City-based Augme Technologies Inc. (AUGT) has signed an agreement to acquire Hipcricket Inc. in a deal that’s expected to close at the end of the month. Augme, which recently completed its acquisition of Jagtag, another mobile marketing company, plans to keep Hipcricket’s...
The Statement | August 2, 2011 | Lori Hawkins
In a move that expands its network of high-profile supporters, fast-growing WhaleShark Media said it has received an investment from Google
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Full article here via The Austin American Statement
Two top social apps are apparently joining forces, with news Groupon and Foursquare are teaming up with a daily deal partnership.
Location based social app Foursquare has long been trying to make some sort of “deal” breaker into the industry, and how better than to...
Epocrates has won over nearly half of the nation's doctors for its free smartphone apps that lets them look up information on drug dosing, interactions and insurance coverage while seeing a patient.
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Online film-rental service Netflix and Mexican broadcaster Grupo Televisa have agreed to a partnership where Netflix will distribute Televisa soap operas and other programs. The TV broadcaster will provide about 3,000 hours of shows a year. In a statement, Televisa said this was an...
