Google Inc. and China Mobile finally unveiled a pact to deliver mobile search services.China's largest carrier said its Monternet WAP portal will use Google technology to allow users to search for mobile content and other Internet-based offerings. The service will use a search box...
Virgin Mobile USA L.L.C. tapped JumpTap Inc. to power a mobile-specific search engine for users looking for wireless content.The mobile virtual network operator said JumpTap will provide an advertising-supported search offering designed to deliver ringtones, games, wallpapers and other mobile content. The service will...
LOS ANGELES-Napster's mobile offering will make its European debut later this month.The digital music service said O2 Ireland will offer Napster's catalog of 3 million full-length songs, artist images and ringtones to its 1.6 million subscribers. The application includes search, browse, preview and recommendation...
BEDMINSTER, N.J.-AT&T Inc. expanded services for its BusinessDirect business, launching a mobile portal for its network manager customers.The offering is designed to allow network administrators to monitor corporate networks from any Web-enabled wireless phone. Users can request network maintenance and monitor repair progress with...
NEW YORK-Crisp Wireless said it built a WAP site for MindShare Interaction to promote Unilever's I Can't Believe It's Not Butter brand. The site features Fabio in the I Can't Believe It's Not Butter "Kitchen of Love" originally developed for online audiences. The site...
Here's everything you need to know about the popularity of WAP advertising: I Can't Believe It's Not Butter has a mobile Web site.Fans of Unilever's butter substitute can now download video content, view recipes and send friends ``Fabio-grams'' featuring the heartthrob-turned-pitchman. The offering, which...
OVERLAND PARK, Kan.-Google Inc. is offering a download that is designed to make mobile access to its free Gmail service faster, and Sprint Nextel Corp. is making the download available from its mobile Web home page. The download is free, other than data charges...
Leap Wireless International Inc. said it will allow its Cricket customers to roam in Cricket markets across the country without paying an additional fee. The carrier also announced a new WAP-based wireless portal and a new rate plan that includes unlimited mobile Web data...
The following list details this week's infrastructure awards for the cellular, Wi-Fi and WiMAX industries. The contracts are broken down by transmission technology, country and vendor. The value of the contract is included when available. Click here for additional infrastructure awards from RCR Wireless...
SAN DIEGO—Leap Wireless International Inc. announced it will allow its Cricket customers to roam in other Cricket markets without paying an additional fee. The carrier also said it is pushing data services for its customers with a new WAP-based wireless portal and a new...
OVERLAND PARK, Kan.—Google Inc. is offering a download that is designed to make mobile access to its free Gmail service faster, and Sprint Nextel Corp. is making the download available from its mobile Web home page. The download is free, other than data charges...
Flash Lite is finally here. Verizon Wireless last week became the first U.S. carrier to offer Adobe Systems Inc.'s wireless platform, introducing a stripped-down version of its popular Flash Player for computers. The technology, which will initially be supported by four high-end handset models,...
CHICAGO—Forbes magazine is the latest old-school print publication to go mobile, teaming with wireless developer mdog.com to offer a wireless version of its online content. The company is targeting on-the-go executives with free access to all editorial content from Forbes.com including breaking news, stock...
LONDON—European mobile consumers are far more likely to access the wireless Web than their U.S. counterparts, according to new figures from digital media measurement firm ComScore Networks. The company found that 29 percent of users in five European counties "regularly" accessed the Internet from...
Mobile porn is slowly finding an audience among U.S. mobile users. And network operators are trying to figure out how to cash in. Adult wireless content is gaining substantial traction around the world as content providers find a market for everything from titillating mobile...
PC maker Lenovo posted positive results with a mobile marketing campaign it used for branding. The campaign, developed by OgilvyInteractive, New York, ran for four weeks in June. It had a click-through rate of 6.7 percent, compared with the mobile click-through average of 3...
Mobile porn is slowly finding an audience among U.S. mobile users. And network operators are trying to figure out how to cash in. Adult wireless content is gaining substantial traction around the world as content providers find a market for everything from titillating mobile...
NEW YORK-Content provider Mobile Streams said it built an off-deck WAP portal to provide content from Showtime Networks Inc. The company said it will offer video clips from various Showtime programs. The portal initially will offer video clips and wallpapers from the new series...
NEW YORK—Content provider Mobile Streams said it built an off-deck WAP portal to provide content from Showtime Networks Inc. The company said it will offer video clips from various Showtime programs. The portal initially will offer video clips and wallpapers from the new series...
We are gathered here today to mourn the passing of a friend, a pioneer an innovator: Mobile ESPN.First of all I want to thank all of those how showed up today, especially the true supporters of Mobile ESPN, those who actually signed up for...
Those performing autopsies on Mobile ESPN will find plenty of causes of death. But mobile advertising revenues could have offered a lifeline to the doomed mobile virtual network operator. Analysts agree that the sports network's ambitious wireless effort failed on several fronts. The company...
The brave new world of wireless advertising is giving rise to a wide variety of business arrangements between network operators, content owners and mobile marketing firms. And carriers are working to ensure their place in the value chain. Marketing messages on the wireless Web...
ARLINGTON, Va.—The Washington Post Co. is the latest old-school news company to go mobile, unveiling wireless Internet sites for three of its high-profile products. The company launched wireless versions of its online offerings from The Washington Post newspaper, Newsweek magazine and Slate, a daily...
LOS ANGELES—Mobile Entertainment company WAAT Media and mobile games developer Charismatix formed a parent company, Twistbox Entertainment Inc., which the companies said will represent the operating unit and brand for all their general entertainment activities. Within 90 days, Charismatix will be rebranded as Twistbox...
