Qualcomm Inc. is backing an industry association that aims to create a "mobile giving channel" for nonprofits looking to raise money via text messaging.The chipmaker invested an undisclosed amount in the Mobile Giving Foundation, a Seattle-area outfit that serves as a messaging gateway, billing...
Hello! And welcome to our Thursday column, Worst of the Week. There's a lot of nutty stuff that goes on in this industry, so this column is a chance for us at RCRWirelessNews.com to rant and rave about whatever rubs us the wrong way....
Virgin Mobile USA has tapped AOL's Platform-A to handle its WAP banner inventory.Platform-A will serve as the "exclusive display advertising and sales partner" for the mobile virtual network operator's mobile Web inventory, delivering banner ads across Virgin's deck. "Working with Virgin Mobile USA, we...
Peter Adderton, the man behind Boost Mobile and Amp'd Mobile Inc., has unveiled his next business venture. And like those before it, the plan doesn't lack one bit in the department of grandiose.This time, William Morris Agency's got his back. WMA represents authors, actors...
The simple banner ad: Those tiny little slivers of real estate on tiny little cellphone screens produce the same level of brand recall as a 30-second television commercial, a Verizon Wireless ad exec said last week. Speaking at a wireless ad conference in Los...
Editor's Note: Welcome to our weekly Reality Check column. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In the coming weeks look for columns from Laura Marriott of the Mobile Marketing Association...
Application: ZumobiRunning on: Samsung ACE running Windows Mobile 6 on Sprint Nextel's EV-DO network.Yay: Zumobi usually runs in the background and updates content regularly, allowing us to call up the app and check headlines in just a couple of seconds. The widget-based...
NEW YORK - Nokia, the world's leading mobile phone maker, does not expect to start to see returns from its investment in Internet services until 2010, Chief Financial Officer Rick Simonson said Monday.
AOL on Monday said it has completed the acquisition of Bebo, an online social network focused on the youth market and particularly strong in the United Kingdom.
Talk of ringtones and ringback tones is 'last year's news,' says Radar's Sinnreich. Apple Inc. is talking to music labels about expanding the iPhone 's ringtone selection and letting users download tunes over carriers' data networks, according to a report in the New...
Hollywood is in full summer swing as studios begin releasing their blockbuster titles in theaters around the country. With that come some of the year's biggest promotions and marketing campaigns, which mobile is playing a greater role in year after year. It's become an...
GOOGLE INC.'S OPEN HANDSET ALLIANCE has attracted plenty of attention in the hot mobile Linux space, but the LiMo Foundation is assembling an impressive coalition of its own.Verizon Wireless last week threw its weight behind the open-source community, filling the final seat on LiMo's...
User-generated video content has proved more popular than expected, with significant growth in China, according to a new report from In-Stat.Higher-quality content and increasing file size maximums will push the demands of bandwidth to a faster growth rate than the number of files/videos served,...
The mobile digital commerce services market reached $1.1 billion last year and is expected to grow to $1.9 billion in 2012, according to a report from MultiMedia Intelligence.The market includes digital commerce service providers that process the financial transactions for premium content for music,...
Another day, another class-action wireless consumer lawsuit. This one is big, though, naming six mobile-phone carriers and a top mobile virtual network operator as defendants in a complaint filed in Mississippi federal court."This action seeks recovery for actual and compensatory damages sustained by plaintiffs...
While mobile content is expected to contribute increasingly to wireless carrier revenue growth in coming years, it is also attracting increased scrutiny by the Federal Trade Commission, plaintiffs' lawyers and a pugnacious industry watchdog known for taking on corporate giants and influencing public policy...
For the 700 MHz C-Block license and perhaps other frequency bands, it's mostly a matter of cagey competitive ambition. For the D Block, it's mostly a matter of desperation. No matter. Getting more input - outside of the sometimes self-limiting marketplace of ideas -...
Just as FDR targeted radio listeners with his fireside chats and John Kennedy's dashing looks helped sway television viewers during the Richard Nixon debates, Barack Obama is using a cutting-edge media platform to approach voters.The Illinois senator last summer launched a new text messaging...
The following list includes venture capital and other investments into wireless companies announced during the past week. The value of the investment is included when available.--Casee: Velti plc invested $3 million into Casee, China's largest mobile advertising exchange. The investment gives Velti a 33%...
A class-action cramming suit has been filed against T-Mobile USA Inc. and others.The complaint, moved this week from state court to federal court in California, accuses the defendants of charging wireless subscribers for various services without their consent. In addition to T-Mobile, other defendants...
BEVERLY HILLS, Calif. - Calling mobile the most personal platform to date and one that advertisers need to capitalize on soon to keep pace with the rapidly evolving convergence of mobile and advertising, Brian Cowley, president and CEO of Ad Infuse, told a small...
Virgin Mobile USA Inc. expanded its Sugar Mama program with a new application for Facebook users.The mobile virtual network operator unveiled "Fund My Phone," a feature that allows users to earn up to 75 minutes of calling time per month by viewing pitches and...
Qualcomm Inc. said it demonstrated the capability to support the MediaFLO and ISDB-T mobile TV standards on a multimode handset.The demonstration was powered by Qualcomm's Universal Broadcast Modem chipset.Qualcomm said the demonstration illustrates that its MediaFLO technology can complement ISDB-T technologies used in Japan...
Shares of Glu Mobile Inc. climbed after the mobile game maker posted a $6 million first-quarter loss despite increased revenues.The San Mateo, Calif.-based publisher reported $20.6 million in revenue, up 31% from the $14.7 million posted during the same quarter last year. The quarterly...
