YOU ARE AT:TagsContent & Mobile Marketing

BROWSING: Content & Mobile Marketing

Carphone Warehouse to get into mobile money biz

Monitise plc, Metavante Technologies Ltd. and Carphone Warehouse said they are working together to launch a "mobile money" application.The plan calls for the introduction of Carphone Warehouse prepaid cards that can be managed from cellphones and used for shopping in millions of locations, said...

More than half of U.S. banks to launch mobile banking soon

Nearly one-third of the major financial organizations worldwide are planning to launch mobile banking services within the next two years, according to a new survey commissioned by Sybase 365, a subsidiary of mobile messaging services company Sybase Inc.About two-thirds of banks consider mobile banking...

Margins Check: HBO on iTunes, Google’s social network, and more

Editor's Note: Welcome to On the Margins, a feature for RCR Wireless News' weekly e-mail service, Mobile Content and Culture. Every week, the RCR Wireless News staff considers events in the wider business world and how they could affect the wireless industry.--HBO announced it...

The legal minefield of mobile social networks

You may not have noticed last week's news that Verizon Wireless is being sued by the parents of a 14-year-old girl who claims she was sexually assaulted by a man she met through a mobile social-networking service. But the case is likely a little...

REVIEW: Vroom-vroom on your mobile: NASCAR Sprint Cup Mobile gets checked flag

Application: NASCAR Sprint Cup MobileRunning on: Samsung M520 on Sprint Nextel's networkYay: A must for NASCAR fans who want to be informed on all things NASCAR, all the time. Fair representation of the desktop NASCAR Web site. It's free as long as you have...

Mobile Phone vs. iPhone Website Optimization with John Marshall (8:01)

John Marshall sees the web browser in the iPhone as a breakthrough for mobile devices. It is easy to use, renders sites well, can zoom in on content easily, uses JavaScript, and can be detected with analytics programs. In this video he suggests how...

Economics of the dumb pipe

Editor’s Note: Welcome to Reality Check, a feature for RCR Wireless News’ new weekly e-mail service, Mobile Content and Culture. We’ve gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In...

Dilithium adaptor to massage mobile video delivery

Dilithium introduced a content adapter solution that automates in real time the format and delivery method of video content over multiple networks to any device.Transcoding video for mobile devices is a major challenge today because content producers have to account for different bandwidth speeds...

Apple online: iPhone ‘currently unavailable’

Apple Inc.'s Web site today reflected that its two models of iPhones are "currently unavailable," though AT&T Mobility's online site continues to show the devices in stock. The iPhone's absence at Apple's online store today harkens back to a month ago when reports surfaced...

Class action accuses Sprint Nextel of unauthorized content charges: Lawsuit similar to one filed against Alltel earlier this year

A new class-action lawsuit accuses Sprint Nextel Corp. of charging subscribers for mobile content not authorized by subscribers.The lawsuit, virtually identical to one filed against Alltel Wireless in March and currently pending in Illinois federal court, alleges unauthorized charges on consumers' monthly bills are...

Developers look for happy medium for mobile Web

Traditional Web sites are often lost in translation on mobile phones. So developers are hoping to bridge the disconnect between wireless phones and the Internet by building a "middle Web."The emergence of Apple Inc.'s iPhone has spawned a flurry of activity by developers looking...

Ad-supported TV moves to mobile: Why didn’t I think of that?

A new star is rising in mobile television and it's all premised on the fact that people don't want to pay for video on their cellphones. A few standout companies have blazed a path to free mobile content for consumers, but few, if any...

Apple’s New Deal?: Vodafone, America Movil take a bite

Apple Inc.'s foray into the global handset industry is a work-in-progress, judging by last week's events, just as its initial, domestic rollout was marked by adroit tactical shifts.A sudden avalanche of international market rollouts for the iPhone announced last week appeared to reflect that...

Redesigned with you in mind

Big news: RCR Wireless News has redesigned its daily e-mail newsletter beginning today. The new and improved e-mail will still continue to bring you the hard-hitting news you expect from us, but we've added more features.You probably have noticed how many more pieces of...

Changing channels in mobile TV : Business model flawed, user experience lacks

HOLLYWOOD, Calif. - Like many other forms of entertainment, watching mobile TV wastes time - at least to some. For the executives running mobile entertainment companies that routinely talk about the medium as such, there's an apparent sense of pride or ease that comes...

Mowser remains go to DotMobi

Mowser has found a buyer.The technology behind the Web-to-mobile transcoding service that flat-lined three weeks ago was picked up by DotMobi, the Irish consortium behind the mobile-exclusive top-level domain. DotMobi said it will integrate Mowser's technology into both enterprise- and consumer-targeted mobile development tools,...

Can you hear me now?: Mobile music struggles lead to innovation

Nokia Corp. isn't the only player looking to offer devices that come with music.The Finnish manufacturer raised eyebrows late last year when it teamed with Universal Music Group International to unveil Comes With Music, an ambitious program that will package unlimited full-track downloads for...

MOBULL RODEO: Professional Bull Riders looks to bring fans closer to the action

Quietly, Professional Bull Riders has begun targeting rodeo fans - yes, rodeo fans - through their phones.The Pueblo, Colo.-based association several weeks ago launched a comprehensive wireless Web site, allowing fans to access news, standings, and rider profiles and blogs from their handsets. Visitors...

FTC on watch against wireless ripoffs: Cellphone providers warned to keep it honest, or else

A Federal Trade Commission commissioner warned cellphone content providers they need to do a better job of disclosing the costs consumers incur when clicking or downloading services for their mobile devices.Speaking yesterday at the start of a two-day Federal Trade Commission forum on mobile...

Is Apple changing its iPhone business model?: Latest carrier deal pushes iPhone into Latin America

America Movil said yesterday it cut a deal with Apple Inc. to sell the iPhone throughout Latin America, including enormous markets such as Brazil and Mexico. The carrier has an aggregate subscriber base of nearly 160 million customers in the region.The news came on...

VZW sued by parents whose teen was sexually assaulted: Charges similar to ones filed in MySpace lawsuit

Could the wireless industry have new legal exposure as a result of the caustic combination of Web-enabled phones, the Internet and sexual predators?A lawsuit filed in federal court against Verizon Wireless could become a test case on that very question.The parents of a minor...

Digital Hollywood pins hope on open access

HOLLYWOOD, Calif. - Like all things wireless these days, most of this week's more poignant exchanges at Digital Hollywood have been anchored around the idea of open-- opening up carrier networks, devices, content and the Internet gateway where all these things must connect without...

PlayPhone acquires Pitch Entertainment

Direct-to-consumer content vendor PlayPhone Inc. is expanding its footprint by merging with London's Pitch Entertainment Group.Pitch Entertainment delivers off-deck content, social networking applications and mobile marketing solutions in 20 markets primarily in Europe and Asia. PlayPhone operates its own content storefront as well as...

Google nuzzles closer to Sprint Nextel

It seems Google Inc. has no plans to be a silent partner in the forthcoming Sprint Nextel Corp./Clearwire Corp. business.The Internet giant said it will become the default search provider for Sprint Nextel as early as this summer, powering both Internet and local, GPS-enabled...