Hello! And welcome to our Thursday column, Worst of the Week. There's a lot of nutty stuff that goes on in this industry, so this column is a chance for us at RCR Wireless News to rant and rave about whatever rubs us the...
LOS ANGELES-Sennari Entertainment inked a deal with Nickelodeon & Viacom Consumer Products to create prize-based games based on the Star Trek franchise. The publisher of wireless loyalty applications said it plans to develop and market both wireless and online versions of games from the...
LOS ANGELES-Sennari Entertainment inked a deal with Nickelodeon & Viacom Consumer Products to create prize-based games based on the Star Trek franchise. The publisher of wireless loyalty applications said it plans to develop and market both wireless and online versions of games from the...
NEW YORK-TV channel Nickelodeon said it was partnering with m-Qube to launch its Nick Mobile portal that will allow wireless users to download directly ringtones, wallpapers and text-messaging services to their cell phones. Nickelodeon said the mobile portal will draw content from its most...
NEW YORK-TV channel Nickelodeon said it was partnering with m-Qube to launch its Nick Mobile portal that will allow wireless users to download directly ringtones, wallpapers and text-messaging services to their cell phones.Nickelodeon said the mobile portal will draw content from its most popular...
OVERLAND PARK, Kan.-Sprint Nextel Corp. reported a deal with MTV Networks to supply MTV Networks' brands and programming direct to Sprint Nextel customers using CDMA-based multimedia phones. The programming will include content from MTV Networks' stable of cable networks, including Comedy Central, VH1, CMT,...
BURBANK, Calif.-Nickelodeon is teaming with wireless entertainment publisher FunMail to offer images of popular characters from the children's network.FunMail, which markets ringtones, animated ringers and peer-to-peer social applications, will create a channel for wireless images from "SpongeBob SquarePants," "Dora the Explorer," "The Fairly OddParents"...
The wireless industry has an ethical decision to make. Should we market our products and services to kids?The "tween" market generally is defined as children ages 11 to 14, and some recent wireless products and services target children as young as 6 years old.All...
Sprint PCS continued to court pint-sized wireless users this week, unveiling a new mobile video channel featuring Bugs Bunny, Daffy Duck, Tweety and other animated Warner Bros. characters. "Looney Tunes and Friends," which Sprint added to its portfolio of Vision offerings, delivers more than...
Sprint PCS continued to court pint-sized wireless users this week, unveiling a new mobile video channel featuring Bugs Bunny, Daffy Duck, Tweety and other animated Warner Bros. characters. "Looney Tunes and Friends," which Sprint added to its portfolio of Vision offerings, delivers more than...
TOKYO-MTV Network will launch a subscription-based mobile entertainment service in Japan by the end of the month, the Viacom Inc. subsidiary said Thursday.Flux, which is expected to launch June 30, will deliver short videos and music clips through mobile and online networks, allowing subscribers...
BEDMINSTER, N.J.-Verizon Wireless added more children's content to its Vcast lineup Thursday, launching music videos from Nickelodeon franchises Dora the Explorer, Blue's Clues, The Backyardigans and LazyTown.The carrier will rotate eight one- to three-minute videos from Nick Jr. and announced plans to add three...
It's time to count blessings again, and here are a few things I am thankful for that relate to wireless:c I am thankful that most cars don't have "Hang up your cell phone and drive" bumper stickers. As much as I hate these bumper...
The wireless industry is stooping to conquer. Nickelodeon is partnering with content developer Jamdat to produce mobile games based on two of the network's most popular shows, "Dora the Explorer" and "Blue's Clues." The games will be targeted at perhaps the most unlikely of...
AUSTIN, Texas-Mobile game publisher Reaxion Corp. will partner with Nickelodeon to bring Bleeposaurus to the mobile market.Originally developed by Nickelodeon Online, "The Adventures of Bleeposaurus" is Nickelodeon's first original three-dimensional platform adventure, featuring a blue triceratops whose sister has been kidnapped. The game is...
LOS ANGELES-Mobile entertainment publisher Jamdat Mobile Inc. will partner with Nickelodeon to develop and distribute games based on the network's most-watched shows, the companies announced Thursday."Dora the Explorer" and "Blue's Clues," the No. 1- and 2-rated shows for preschoolers, will be the subject of...
Following a spate of merger-and-acquisition news on the wireless content front, companies now are announcing further deals and offerings in the space.First, wireless entertainment publisher Mobile Scope said it expanded its licensing deal with Twentieth Century Fox with the rights to the "Die Hard"...
NEW YORK-Virgin Mobile USA launched its nationwide prepaid wireless service and announced a multi-year strategic partnership with Viacom, which will provide exclusive content and products from youth-oriented television networks MTV, VH1, Nickelodeon and CMT.Virgin Group Chairman Sir Richard Branson unveiled both the nationwide service...
