YOU ARE AT:TagsContent & Mobile Marketing

BROWSING: Content & Mobile Marketing

Content companies also play at 3GSM

CANNES, France-Although much of the industry's attention was on big-name carriers and equipment makers, wireless content providers also managed to make waves of their own during the 3GSM World Congress.Wireless technology company End2End said Vodafone Egypt will use its content platform to offer application...

Comverse releases new wireless data gateway version

WOODBURY, N.Y.-Messaging and data company Comverse released a new version of its wireless data gateway product, which the company said supports WAP 2.0 standards.Comverse said the Mobile Data Gateway version 4 can support new color handsets, multimedia and photo messaging, mobile e-mail and Java...

Index wins funds from Dentsu, NEC

TOKYO-Index, a leading Japanese mobile content service provider, won a total of 2 million yen (US$16,600) in funds from Dentsu and NEC, the firm announced. Index issued 1,140 new shares and allocated 850 of them to Dentsu and the remaining 290 issues to NEC.Index...

Mobix to demonstrate video content delivery solution

CANNES, France-Mobix Interactive will demonstrate its solution for real-time wireless delivery of video content at the 3GSM World Congress taking place next week in Cannes, France.Mobix Interactive is a joint venture company created by Mibix Group and TWI Interactive.

Orange names Trujillo chief executive, attempts to ignite corporate GPRS use

OXFORD, United Kingdom-In an unexpected decision, Orange has named U.S. citizen Solomon Trujillo as its chief executive. Finance Director Simon Duffy announced his resignation following the chief executive appointment, which was expected to be an internal Orange executive.Trujillo will replace Jean Fran

Short messaging soars in China, so does spam

BEIJING-China mobile handset users sent close to 6 billion short message service (SMS) messages and more than 1 million multimedia message service (MMS) messages during the week-long Chinese New Year celebrations from 1-7 February. Sending short messages has become the primary way for young...

NEC releases GPRS handset, applications

TOKYO-NEC Corp. will release its new e525 GPRS/WAP mobile handset at the 3GSM World Congress in Cannes, France, next week. The phone features a fold-form design, built-in antenna and integrated camera. It also includes two color displays, three picture formats, MMS capability, a picture...

Alcatel Portugal partners with Mobilitec

CASCAIS, Portugal-Alcatel Portugal and mobile data company Mobilitec announced a partnership. The companies will offer a joint solution combining Mobilitec's content delivery platform and Alcatel's equipment for mobile operators' content download services.

Hutchison announces U.K. pricing, launch details

LONDON-U.K. newcomer Hutchison 3G has released additional pricing details for its third-generation service, dubbed "3," which it says will formally launch on March 3, with "pre-orders" beginning online Feb. 22. The operator also announced two types of pricing, a "pay-as-you-go" scheme and two bundled...

Emblaze, partners demonstrate multimedia content

CANNES, France-Emblaze Systems, which develops customized services and technologies for wireless carriers, will join Micorsoft, Nortel, LG and others to demonstrate third-generation (3G) technologies for mobile carriers at this year's 3GSM World Congress in Cannes. Emblaze will demonstrate: Microsoft Internet content, including movie trailers...

Verizon subscribers can vote for NBA MVP

BEDMINSTER, N.J.-Verizon Wireless said its subscribers will be able to vote on the NBA's Most Valuable Player using the carrier's text messaging services during the 2003 NBA All-Star Game on Sunday.The exclusive offering is the first application from Verizon's new deal with ESPN and...

Microsoft signs deals with Vodafone, Bell Mobility

REDMOND, Wash.-Microsoft Corp. signed deals with Vodafone and Bell Mobility to offer its range of wireless content services, further moves by the company to expand its MSN services into the wireless world.Under the Vodafone agreement, MSN Hotmail and MSN Messenger will be available to...

Playboy graphics coming to U.S. cell phones

MIAMI-Nextones.com signed a distribution agreement with Wireless Entertainment Services Finland Ltd. to bring Playboy Playmates graphics to cell phones in the United States.Nextones.com said the initial portfolio will include more than 50 Playboy-branded graphics, including the Playboy rabbit head design and Playboy Playmates of...

Regulator rulings to trim Telenor’s margins

OSLO, Norway-Norway's leading operator and former telephone monopolist Telenor has suffered a series of regulatory rulings that will bite into the company's profit margins.The latest blow is a Norwegian Post and Telecommunications Authority (PT) decision that Telenor must lower the price it charges other...

Groups, operators investigate tactics to combat mobile spam

DUBLIN, Ireland-A schism is developing in the marketing world as mobile marketers insist on going it alone on measures to minimize spam over wireless networks. The Direct Marketing Association has a protocol called Telephone Preference Service (TPS), which allows customers to opt out of...

Slow progress for U.K. MMS interconnect

OXFORD, United Kingdom-Seemingly learning little from what drove short message service (SMS) into being such an unexpected revenue earner-network interconnection-U.K. cell-phone operators are only now focusing on the fact that users of multimedia message service (MMS) will demand the ability to send pictures to...

European operators quietly line up pornography services

OXFORD, United Kingdom-While publicly denying they have any plans to offer soft porn via their next-generation networks, deals are being signed that will see an increasing level of adult services become available over European mobile networks. All of Europe's major cell-phone operators, increasingly keen...

SK Telecom signs joint venture deal with China Unicom

SEOUL, South Korea-SK Telecom, Korea's largest mobile carrier, said Thursday it has signed an agreement with China Unicom to establish a wireless Internet joint venture in China, marking what it calls "a major step" into the Chinese wireless market.SK Telecom will take a 49-percent...

AT&T Wireless to offer American Idol texting

REDMOND, Wash.-AT&T Wireless Services Inc. and Fox Broadcasting reported a deal enabling AT&T Wireless customers to text vote and give "thumb up" for contestants on Fox's American Idol television show.AT&T Wireless said its sponsorship will include a range of wireless tie-ins including a promotional...

Bandai to supply content to E-Plus

TOKYO-Japanese content developer Bandai said it launched Charappal, its first content service for the European mobile market. The service will be available as an official i-mode content service offered by German operator E-Plus.Charappal is a download service for character-themed screen images and developed from...

Intel, Microsoft chiefs talk wireless

LAS VEGAS-Known as the two-headed monster of the personal computing industry by the nickname Wintel, the heads of Microsoft Corp. and Intel Corp. made special mention of the importance wireless technology will play in the future of consumer electronics during their respective keynote speeches...

Pocket PC Films names board chairman

LAS VEGAS-Pocket PC Films, which distributes multimedia content for handheld devices, announced Brian Shuster, chairman, president and chief executive officer of United Internet Technologies, will serve as chairman of its board of directors. In addition, Yoshitaro Kumagai, former Vivitar CEO and chairman, will joint...

Mitsui to expand mobile content business

TOKYO-Mitsui & Company plans to expand its mobile content distribution business in Europe and Asia through a partnership with a Tokyo-based venture business. Mitsui, a leading trading firm in Japan, would provide a total service, including handset development to content development technology as a...

Linksys, Zandiant team for vehicle connectivity

IRVINE, Calif.-Linksys and Zandiant Technologies have joined to develop wireless networking appliances that allow vehicles to connect with home, office and hotspot networks, like wireless automotive MP3 players."We want to help drive adoption of wireless networking by developing new applications with companies like Zandiant...